Originating on social media platforms like TikTok and Instagram, the trend documents women wearing an oversized, often unbuttoned button-down shirt over their actual, more stylized outfits while riding public transit. The purpose is dual: protecting expensive or delicate clothing from dirty transit surfaces and deterring unwanted attention or street harassment. Once the rider reaches their destination, the "subway shirt" is removed to reveal the true outfit.
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This shift represents a broader cultural movement. Consumers are increasingly rejecting curated, unattainable luxury in favor of authentic, functional, and highly creative everyday dressing. The Rise of Transit Couture Originating on social media platforms like TikTok and